Comparison
Brevo vs Mailchimp
Overview
Brevo is an all-in-one CRM suite for managing email marketing, SMS, WhatsApp campaigns, transactional emails, and marketing automation across the full customer lifecycle.
Mailchimp is an email marketing and automation platform for growing businesses, combining email campaigns, landing pages, and audience management in one tool.
Features
- —Email marketing
- —SMS marketing
- —WhatsApp campaigns
- —Marketing automation
- —Transactional email
- —CRM
- —Landing pages
- —Chat
- —Email campaigns
- —Marketing automation
- —Audience segmentation
- —Landing pages
- —A/B testing
- —Surveys
- —Social media ads
- —Customer journey builder
Pricing
Brevo
freemiumFree plan available
| Plan | Price | Notes |
|---|---|---|
| Free | Free | Free forever with 300 daily email sends. |
| Starter | $9/mo | Starts at $9/month; price scales with send volume. |
| Standard | $18/mo | Starts at $18/month; price scales with send volume. |
| Professional | $499/mo | Starts at $499/month for larger marketing teams. |
| Enterprise | Contact sales | Custom pricing. |
Mailchimp
freemiumFree plan availableMailchimp promotes 14-day free trials on paid marketing plans.
| Plan | Price | Notes |
|---|---|---|
| Free | Free | Up to 250 contacts and 500 sends/month. |
| Essentials | $13/mo | Starting price; scales with contact tier. |
| Standard | $20/mo | Starting price; scales with contact tier. |
| Premium | $350/mo | Starting price; scales with contact tier. |
Company Fit
Brevo
StartupSMBEnterprise
Mailchimp
StartupSMB
Stacks
Brevo
—
Mailchimp
Alternatives
Brevo alternatives
Mailchimp alternatives