Comparison

ActiveCampaign vs Beehiiv

Overview

Marketing automation for any business

ActiveCampaign is a marketing automation platform for orchestrating customer journeys across email, SMS, and WhatsApp. It combines automation, CRM, content creation, and analytics to help teams personalize outreach and reduce repetitive marketing work.

Beehiiv

The all-in-one platform for newsletters, websites, and growth

beehiiv.com →

beehiiv is a newsletter publishing platform for creators, publishers, and brands. It combines newsletter delivery, website publishing, monetization tools, analytics, automation, and audience growth features in one product.

Which should you choose?

ActiveCampaign is subscription-only from $15/month, built around marketing automation, SMS/WhatsApp, and a CRM for startups/SMBs. Beehiiv has a free tier and scales to enterprise, purpose-built for newsletters with a website builder, ad network, and A/B testing. Choose ActiveCampaign for broad multi-channel marketing automation with a CRM; choose Beehiiv if you're specifically building and monetizing a newsletter.

TLDR

—If you need broad multi-channel marketing automation with a built-in CRM, choose ActiveCampaign.
—If you're specifically building and monetizing a newsletter, choose Beehiiv.

Features

—Marketing automation
—Email marketing
—SMS marketing
—WhatsApp messaging
—CRM
—Content creation
—Analytics and reporting
—Landing pages

—Newsletter publishing
—Website builder
—Ad network
—A/B testing
—Analytics
—Workflow automation
—Subscriber segmentation
—Podcast support

Pricing

ActiveCampaign

subscription14-day free trial with no credit card needed.

Plan	Price	Notes
Starter	$15/mo	Starts at $15/month for 1,000 contacts.
Plus	$79/mo	Quoted on ActiveCampaign comparison page for 1,000 contacts.
Pro	$79/mo	Quoted on ActiveCampaign comparison page for 1,000 contacts.
Enterprise	$145/mo	Starts at $145/month for 1,000 contacts.

View pricing page →

Beehiiv

freemiumFree plan availableNew accounts immediately receive a trial of the Scale or Max plan with no credit card required.

Plan	Price	Notes
Launch	Free	Free forever; up to 2,500 subscribers and unlimited email sends.
Scale	$43/mo	$517 billed annually; subscriber-tier pricing up to 100K subscribers.
Max	$96/mo	$1,151 billed annually; subscriber-tier pricing up to 100K subscribers.
Enterprise	Contact sales	Custom pricing for larger newsletter operations.